November 24, 2015
It’s the age-old question. Which nation does beer better – Canada or the U.S.? Engagement Labs recently ranked the top beer brands in Canada and the U.S. for social media performance. While we may not be able to settle this feud with a definitive answer to which country does beer better, we can show you what […]
May 15, 2015
In our most recent press release we looked at the top Canadian beer brands and breweries on Twitter using our eValue™ tool and ranked them according to their performance on Twitter. We’re taking a deeper dive into some of the top brands and see how they’re utilizing social to reach their audience. Here is your long weekend 6-pack!
January 26, 2015
Newcastle Brown Ale has made somewhat of a reputation out of their ability to “cut through clutter” with their advertising campaigns, most of which blatantly make fun of traditional beer advertising. This year’s Superbowl ad does not disappoint. With their new campaign, Newcastle is crowdsourcing their Superbowl advertising, asking for brands to pool their marketing […]