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REPORT: Cutting the Cord That Engages Us

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Featured Resources
Blog
Gillette's "The Best a Man Can Get”
Gillette’s Advertising: A Tale of Two Conversations
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OnDemand Webinar
On-Demand Webinar: Proof that Conversations Drive 19% of Sales
Proof: Social (Online and Offline) Drives Sales
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Articles
Deriving Value From Conversations About Your Brand
Deriving Value from Conversations About Your Brand
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E-Books
REPORT: Cutting the Cord That Engages Us
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Blog
Engagement Labs' Partnership with MRI-Simmons: Helping brands, agencies harness the power of word-of-mouth
The Right Way to Buy Word-of-Mouth
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Blog
A Year Later, Dick’s Looks Smart for Ignoring the False Signal of Social Media
A Year Later, Dick’s Looks Smart for Ignoring the False Signal of Social Media
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Blog
Game of Thrones Wins Word-of-Mouth War
Game of Thrones Wins Word-of-Mouth War
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How Victoria’s Secret Lost Consumer Influencers
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Poland Spring Gets A Taste of Negativity, Online & Offline
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Blog
Iron Man on the Iron Throne
AVENGERS CONQUER WESTEROS
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Dwyane Wade - #OneLastDance
Dwyane Wade Scores Big for Budweiser, Driving Positive Social Media Conversations
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Social Media vs Real Life
Social Media vs. “Real Life”: Why Brands Should Care
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Cardi B for Pepsi Super Bowl Commercial
Social Media’s Missing Conversations in Beverages, Beauty, Groceries
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Blog
Bud Light #Corntroversy
Who’s Winning the Bud Light #Corntroversy? Depends on the Field of Play
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Blog
Four Digital Horsemen
Four Digital Horsemen: Amazon by a Length
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TurboTax’s “Robo Child” commercial
Unpopular but Impactful, Super Bowl Ads for TurboTax and Olay Drove Engagement
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