Engagement Labs Secures Two Mandates in the Energy & Resources Sector

Published by Engagement Labs on September 24, 2014

Engagement Labs Secures Two Mandates in the Energy & Resources Sector

TORONTO, Ontario – September 24, 2014 – Engagement Labs, creator of evalue™, the Global Standard for Social Scoring, and leading social media analytics platform, evalue analytics, is proud to announce that it has secured two mandates in the energy & resources sector.

Significant Canadian Client Renews Contract

Engagement Labs renewed an important contract from a Canadian energy association. This customer generated revenue in excess of $300k in the last 12 months and has renewed a contract that the company believes will generate similar revenue in the next 12 months.

First Mexican Customer Obtained

The company has also obtained a new mandate from a Mexican resources group. This marks Engagement Labs’ first important customer in Mexico with the contract expecting to generate $150k revenue in the next 6 months. CEO Paul Allard commented: “We are delighted that our marketing efforts in Mexico are beginning to bring results.”

These retainer agreements include the development of online dialogue platforms and social media reputation campaigns. Services will also include social monitoring, monthly conversation analysis and performance reporting, as well as online media & digital advertising campaigns and various video productions.

In addition, the company also recently added a major Canadian real estate developer as a SaaS client on its evalue analytics product.

Paul Allard, CEO, said, “We are grateful for the confidence these clients have shown in Engagement Labs solutions. Our success is based on our ability to extract insights from the analytics provided by evalue™ and by deploying the optimal social activation campaigns.”

Allard continued, “Over the last few years, the company has gained insights and expertise in the world of social media acceptability by running campaigns for global clients. North Americans are now regularly engaging in online discussions regarding various issues relating to the use of energy and resources, and our collective future as an energy exporter. Given the importance of these projects and the reliance of Canada’s economic success upon natural resources, it is imperative that industry-secure public buy-in for their project by using the services of social reputation experts. Engagement Labs specializes in mass collaboration, which is the culmination of social media, community, and purpose. Social media is where collaboration happens. Communities are where people collaborate. Purpose is why they collaborate.”

About Engagement Labs

Engagement Labs’ patented evalue™ Score is the Global Standard for Social Scoring. evalue™ analytics Pro, an enterprise grade social media analytics platform, scores Brands between 1-100. evalue™ measures brands’ social media and digital marketing efforts. It’s composed of a series of metrics and KPI’s, among them: engagement, responsiveness and impact, benchmarked against 75,000+ other brands.

Engagement Labs (TSX: V-EL) offers intelligent social data, analytics and insights for organizations that are actively engaging on social networks. The evalue™ analytics platform allows brands to measure and maximize the effectiveness of their social media marketing campaigns, as well as measuring that of their competitors, across major social networks Facebook, Twitter and YouTube. Offered as a SaaS or through an API, evalue™ analytics Pro allows brands to measure and maximize the effectiveness of their social media marketing campaigns, as well as measuring that of their competitors, across major social networks Facebook, Twitter and YouTube. Engagement Labs maintains offices in Montreal, Toronto and Paris. https://www.engagementlabs.com/ http://www.evalueanalytics.com

For media inquiries or interview requests please contact:

Jordan Stotland
Engagement Labs
Jordan.Stotland@engagementlabs.com
Office: 1 514 317 6448, ext. 106

Paul Allard
Engagement Labs Inc.
paul.allard@engagementlabs.com
Office: 1 514 317 6448, ext. 106