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Consumer Releases

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  • JetBlue Hits Turbulence While Southwest Airlines Flies High

    September 12, 2017

    Engagement Labs’ New TotalSocial® Rankings Reveal Consumer Conversation Trends for Top U.S. Airlines Based on Word of Mouth and Social Media Conversations NEW YORK, NY (September 12, 2017) – The airline industry relies heavily on customer recommendations and reviews. However, due to a series of very public mishaps and renewed demands from the general public […]

  • In a Pendulum Swing, Millennial Men Take On the Role of Key Consumer Influencers

    September 7, 2017

    According to New Engagement Labs Report, Young Men are More Influential than Women their Age or Men of Prior Generations NEW YORK, NY (September 7, 2017) – While there have been a number of reports highlighting the consumer habits of Millennials over the years, there is an unexpected twist that may stun marketers. According to […]

  • Old Navy, H&M and Forever 21 Lead the Pack Heading into Back-to-School Season in a New Analysis of U.S. Teen Retailers

    August 8, 2017

    Engagement Labs’ TotalSocial® Rankings Reveal Top Teen Retailers Based on Word of Mouth and Social Media Conversations NEW YORK, NY (August 8, 2017) – Many are under the assumption that the younger generation is greatly influenced by the digital world. However, retailers catering to the teen market aren’t drumming up the amount of buzz one […]

  • Jet2, Bacardi and Yorkshire Tea are Among the UK’s Social Movers & Shakers

    August 3, 2017

    Engagement Labs’ TotalSocial® Rankings Reveal the UK Brands that have the strongest Consumer Conversation Momentum LONDON, UK (August 3, 2017) – Which UK brands can truly claim to be the talk of the town, those hot properties that seem to be attracting all the hype, and a growing viral presence? Uber, surely, along with a […]

  • Consumers Have Positive Things to Say About Cosmetics Brands, According to a New Analysis

    July 25, 2017

    L’Oréal and Sephora Top Engagement Labs’ TotalSocial® Rankings of Cosmetics Brands Based on Word of Mouth and Social Media Conversations NEW YORK, NY (July 25, 2017) – The cosmetics industry has been under more and more pressure to promote messages of positive self-image and confidence. A new analysis released by Engagement Labs reveals that cosmetic […]

  • Apple Watch and Travelocity make Engagement Labs’ movers and shakers list

    July 11, 2017

    Engagement Labs’ TotalSocial® Rankings Reveal the Brands that Gained the Most Consumer Conversation Momentum Year-Over-Year NEW YORK, NY (July 11, 2017) – While it may seem that new products and those within sectors like technology that are considered to be the “hottest” are the ones consumers are talking about most, this is more of a […]

  • Costco enjoys positive consumer conversations in real life, but underperforms on social media

    June 28, 2017

    Engagement Labs’ TotalSocial® Rankings Reveal Which Big Box Retailers Reign Supreme at Social Influence, Both Offline and on Social Media NEW YORK, NY (June 27, 2017) – While most big box retailers are struggling, Costco is bucking the trend. Not only are sales up, but it tops Engagement Labs’ newly released TotalSocial® rankings on the […]

  • TripAdvisor, Expedia and are on the Tip of Consumers’ Tongues When Planning Vacations

    June 20, 2017

    Engagement Labs’ TotalSocial® Rankings Reveal Top Online Travel Agents Based on Word of Mouth and Social Media Conversations NEW YORK, NY (June 20, 2017) – In a new, first of its kind analysis of combined offline and online consumer conversations, Engagement Labs released its TotalSocial® rankings on the top performing online travel agents (OTA) in […]

  • Engagement Labs Launches Predictive Analytics Module for TotalSocial® Linking Consumer Conversations to Sales

    Brand Marketers Can Now Identify the Social Media and Word of Mouth Metrics that Matter Most to Drive Sales with TotalSocial Predict Montreal, QC, (June 20, 2017) — Engagement Labs Inc. (TSX VENTURE:EL) today announced the release of a significant new breakthrough in its TotalSocial® data and analytics solution. The new offering, TotalSocial Predict, enables […]

  • Lego’s Strong Consumer Sentiment Helps It Secure a #1 Ranking in Social Influence

    June 13, 2017

    Engagement Labs’ Top TotalSocial® Rankings of Children’s Brands Find Category Strength in Generating Offline Word of Mouth NEW YORK, NY (June 13, 2017) – Not only does Lego dominate the box office, the theme park and the toy chest, it dominates consumer conversations taking place offline and online, according to a recent, first of its […]