In the news

  • FintekNews – Engagement Labs’ TotalSocial™ rankings reveal top financial services brands based on Word of Mouth & social media conversations
    Published by Engagement Labs on April 13, 2017

    In a new, first of its kind analysis of combined online and offline consumer conversations, Engagement Labs released its TotalSocial rankings on the top performing financial services brands (banks, investment companies and credit card companies) in the U.S. The rankings of the top U.S. financial services brands are based on Engagement Labs’ proprietary TotalSocial data, […]

  • Lending Times – Fidelity Investments, American Express and Bank of America are the top scoring TotalSocial™ brands (Yahoo! Finance), Rated: B
    Published by Engagement Labs on April 12, 2017

    In a new, first of its kind analysis of combined online and offline consumer conversations, Engagement Labs released its TotalSocial rankings on the top performing financial services brands (banks, investment companies and credit card companies) in the U.S. The analysis finds that, of the conversations taking place about financial services brands, the majority of them […]

  • Citybizlist New York – Fidelity Investments, American Express and Bank of America are the top scoring TotalSocial brands
    Published by Engagement Labs on April 11, 2017

    Engagement Labs’TotalSocial™ Rankings Reveal Top Financial Services Brands Based on Word of Mouth and Social Media Conversations In a new, first of its kind analysis of combined online and offline consumer conversations, Engagement Labs released its TotalSocial rankings on the top performing financial services brands (banks, investment companies and credit card companies) in the U.S. […]

  • Perishable News – Dole named leading food brand In consumer engagement
    Published by Engagement Labs on April 6, 2017

    WESTLAKE VILLAGE, Calif. – Dole was named one of the top-performing U.S. food brands in a first-of-its-kind analysis of consumer conversations by Engagement Labs. Dole was the top-rated food brand for online consumer sentiment, and was the only fresh produce brand ranked among other major consumer packaged goods companies. Based on proprietary data measured over […]

  • The Packer – Dole recognized for consumer engagement
    Published by Engagement Labs on April 5, 2017

    New York-based Engagement Labs has recognized Dole as one of the top 10 food brands in consumer engagement. Dole ranked seventh on the list, the only produce company in a group dominated by consumer packaged goods heavyweights like Kellogg’s and Hershey’s. The TotalSocial metric used by Engagement Labs reflects word-of-mouth conversation about brands as well […]

  • Americafruit – Dole tops consumer engagement chart
    Published by Engagement Labs on April 4, 2017

    Dole Food Company has been named one of the top-performing US food brands in a first-of-its-kind analysis of consumer conversations by Engagement Labs. Dole was the top-rated food brand for online consumer sentiment, and was the only fresh produce brand ranked among other major consumer packaged goods companies. Based on proprietary data measured over 12 […]

  • QSR Magazine – Report: Starbucks is the most talked about brand in the business
    Published by Engagement Labs on March 31, 2017

    Given that Starbucks built its empire around the social experience, it’s no surprise to see the coffee giant ranked as the top “Conversation Commander” in the business. In the first TotalSocial rankings, released by Engagement Labs Wednesday, Starbucks was No. 1 in the list’s top 10 quick-service brands. The restaurants were ranked based on Engagement […]

  • Restaurant Business – 10 restaurant chains with the loudest consumer buzz
    Published by Engagement Labs on March 30, 2017

    Consumers can’t stop talking about Starbucks, according to a new study. The coffee chain came out on top in a list of limited-service restaurant chains ranked by how much they’re discussed by consumers online and face-to-face. Chick-fil-A was the second most-discussed brand in the Engagement Labs report, followed by Papa John’s and Domino’s. Consumers discuss […]

  • MediaPost – Commentary Social media and Word of Mouth: 2 ecosystems that must be mastered
    Published by Ed Keller on March 29, 2017

    One of social media’s key attractions to marketers is the window it provides on authentic conversations and opinions of consumers, as both a marketing channel and an insights platform. But do the conversations occurring on social media platforms accurately reflect consumer conversations about brands more generally — the type of discussions people have in person […]

  • StoreBrands – Kellogg’s, Hershey’s lead food brands in consumer engagement
    Published by Engagement Labs on March 25, 2017

    NEW YORK — When it comes to customer engagement, Kellogg’s and Hershey’s are at the top of their game, according to Engagement Labs’ first-ever TotalSocial rankings, which measures the most important drivers of brand performance through social media and word-of-mouth conversations for U.S. food brands. When conducting its research, Engagement Labs examined each brand’s individual […]