Category: Investor Relations
Engagement Labs to Webcast, Live, at VirtualInvestorConferences.com July 12
Company invites individual and institutional investors as well as advisors to attend interactive real-time virtual VirtualInvestorConferences.com
New Brunswick, NJ July 9, 2018 /PRNewswire/ Engagement Labs — (OTCQB: ELBSF | TSXV: EL), based in the US and Canada, today announced that Ed Keller, CEO, will present live at VirtualInvestorConferences.com on July 12, 2018. Engagement Labs is an industry-leading data and analytics firm that provides social intelligence for Fortune 500 brands and companies. The Company’s TotalSocial® is the only platform that focuses on the entire social ecosystem by combining powerful online (social media) and offline (word of mouth) data with predictive analytics.
DATE: Thursday, July 12, 2018
TIME: 10:45 AM ET
LINK: https://tinyurl.com/0712prepr
This will be a live, interactive online event where investors are invited to ask the company questions in real-time — both in the presentation hall as well as the association’s “virtual trade booth.” If attendees are not able to join the event live on the day of the conference, an on-demand archive will be available for 90 days.
It is recommended that investors pre-register and run the online system check to save time and receive event updates.
Learn more about the event at www.VirtualInvestorConferences.com.
Recent Company Highlights
- Innovative social data and analytics platform providing social intelligence for the Fortune 500 brands and companies
- The TotalSocial Platform uniquely integrates online and offline data with predictive analytics
- TotalSocial Platform surpassed CAD $7M in sales after only 18 months in market
- Fortune 500 client base spans 10 categories including telecom, beauty and personal care, retail and apparel, media, technology, sports, financial, health and nutrition, food and beverages, and agencies.
- Release of TotalSocial version 3.0 incorporates artificial intelligence (AI) and a machine learning engine to provide speed and accuracy
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About Engagement Labs Engagement Labs (TSXV: EL) (OTCQB: ELBSF) is an industry-leading data and analytics firm that provides social intelligence for Fortune 500 brands and companies. The Company’s TotalSocial® platform focuses on the entire social ecosystem by combining powerful online (social media) and offline (word of mouth) data with predictive analytics. Engagement Labs has a proprietary ten-year database of unique brand, industry and competitive intelligence, matched with its cutting-edge predictive analytics that use machine learning and artificial intelligence to reveal the social metrics that increase marketing ROI and top line revenue for its diverse group of clients. To learn more visit www.engagementlabs.com / www.totalsocial.com. About VirtualInvestorConferences.com Since 2010, VirtualInvestorConferences.com, created by BetterInvesting (NAIC) and PRNewswire, has been the only monthly virtual investor conference series that provides an interactive forum for presenting companies to meet directly with investors using a graphically-enhanced online platform. Designed to replicate the look and feel of location-based investor conferences, Virtual Investor Conferences unites PR Newswire’s leading-edge online conferencing and investor communications capabilities with BetterInvesting’s extensive retail investor audience network. CONTACTS Katelyn Tumino / Amrita Singh KCSA Strategic Communications ktumino@kcsa.com / asingh@kcsa.com 212-896-1252 / 212-896-1207 Ed Keller, CEO Engagement Labs ed.keller@engagementlabs.com 732.846.6800 VirtualInvestorConferences.com John Viglotti VP, Investor Relations Products and Services Cision / PR Newswire / MultiVu +1.201.360.6767 john.viglotti@prnewswire.comEngagement Labs Reports Q1 2018 Results
Year-over-year revenue growth of 24% and gross margin improves from 36% to 48%.
MONTREAL, Quebec — May 30, 2018 – Engagement Labs Inc. (TSXV: EL) (OTCQB: ELBSF) released results for its first quarter ended March 31, 2018. The results are in line with the preliminary Q1 results released by the Company on April 27, 2018. Condensed interim consolidated Financial Statements and Management Report are available on SEDAR’s website at www.sedar.com. First Quarter Financial Highlights- Revenue of $998,536 for Q1 2018 represents a 24% increase vs Q1 2017 ($805,820).
- Gross margin increased to 48% in Q1 2018, from 36% in Q1 2017.
- Operating expenses before extraordinary items increased 28% or $364,111 vs Q1 2017. The increase reflects management’s commitment to invest in sales and marketing to drive TotalSocial® technology sales growth, including the hiring of a Chief Revenue Officer in late December.
- Non-GAAP Adjusted EBITDA loss of -$925,769 for Q1 2018, representing an improvement of $123,438 compared to -$1,049,207 for Q4 2017, and a decrease of $200,637 compared to -$725,132 for Q1 2017.
- Basic and diluted loss per share was ($0.01) for Q1 2018 compared to ($0.02) for Q1 2017.
- As at March 31, 2018, the Company had cash (excluding restricted cash) of $1,456,421, compared to $2,677,049 as of December 31, 2017.
Engagement Labs CEO Ed Keller Talks To Capital Ideas TV About “Mining Social to Drive ROI”
Engagement Labs (TSX:EL; OTC:ELBSF) CEO Ed Keller talks to Capital Ideas Media publisher Mark Bunting about the AI and machine learning advancements to the company’s proprietary TotalSocial 3.0 technology, which helps its Fortune 500 customers decide where to spend their marketing dollars and improve their return on investment.
This segment will also air on Sunday, May 20th evening on BNN Bloomberg in Canada.
About Engagement Labs
Engagement Labs (TSXV: EL) (OTCQB: ELBSF) is an industry-leading data and analytics firm that focuses on the entire social ecosystem and its impact on businesses. Engagement Labs’ TotalSocial platform provides brands with unique online (social media) and offline (word of mouth) insights, and predictive analytics achieved through machine learning, to reveal the social metrics and insights that will increase marketing ROI and top line revenue. TotalSocial, which tracks 500 brands, is the only platform that provides marketers with proprietary brand data, industry and competitive intelligence and in-depth analysis of what drives performance and how to improve, while tracking KPI’s and goals.
To learn more visit www.engagementlabs.com / www.totalsocial.com.
Disclaimer in regards to Forward-looking Statements
Certain statements included herein constitute “forward-looking statements” within the meaning of applicable securities laws. Forward-looking statements are necessarily based upon a number of estimates and assumptions that, while considered reasonable by management at this time, are inherently subject to significant business, economic and competitive uncertainties and contingencies. Investors are cautioned not to put undue reliance on forward-looking statements. Except as required by law, Engagement Labs does not intend, and undertakes no obligation, to update any forward-looking statements to reflect, in particular, new information or future events.
Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.
For media inquiries please contact:
KCSA Strategic Communications
Kate Tumino / Amrita Singh
ktumino@kcsa.com / asingh@kcsa.com
212-896-1252 / 212-896-1207
Ed Keller, CEO, Engagement Labs
ed.keller@engagementlabs.com
732.846.6800
Engagement Labs Renews TotalSocial Contract with Leading Media Agency
Montreal, QC/New Brunswick, NJ – (May 17, 2018) – Engagement Labs (TSX VENTURE: EL) (OTCQB: ELBSF) announced today that it has renewed a contract with a leading media agency for three years. The contract, valued at CDN $415k, is a testament to the important role that Engagement Labs plays in helping to identify and analyze the power of social influence in driving media and ad performance. TotalSocial® has become an integral tool to create strategies and evaluate performance.
“Advertising plays an increasingly important role in people’s lives as a curation engine for products, brands, shows, movies, etc. It is also sparking consumer conversations that lead to purchases,” said Ed Keller, CEO of Engagement Labs. “The agency recognizes the relationship between media, advertising, consumer conversations and purchasing decisions and is leveraging our platform to create and test strategies, as well as communicate value and metrics to clients.”
The media agency uses Engagement Labs data in several different ways, including media planning, understanding the impact of communications plans on key performance indicators like advocacy, quantifying the multicultural influencer marketplace in the U.S., market mix models that quantify the impact of marketing investment and new business pitches.
“Engagement Labs has proven the important relationship between media and social influence. This agency shares that belief, and integrates our TotalSocial data into their work on behalf of their impressive list of Fortune 500 clients,” said Steven Brown, President and Chief Revenue Officer of Engagement Labs. “We believe that agencies represent a source of revenue in their own right, and they can also provide Engagement Labs with access to major Fortune 500 brands that we have yet to penetrate. This agency, for example, has already enabled us to work with a leading energy company. And with a client base that includes leading global brands in beverages, food, automotive, retail, and consumer health care, we look forward to working closely with them to serve the needs of the agency and its clients in 2018 and beyond.”
TotalSocial is a patent pending data and analytics platform, uniquely providing brands and companies with a comprehensive view of the social ecosystem and its impact on their business. Engagement Labs continues to grow its roster of Fortune 500 brands from a range of sectors including financial services, telecom, media, sports, food, retail, beauty and software. TotalSocial is the only platform that combines online data about brand conversations that take place via social media, with offline data via word of mouth conversations. The platform has a proprietary 10-year database of offline conversation built by Engagement Labs, the only such source of offline data about brands, and is a major source of competitive advantage. This data feed the company’s predictive analytics engine, which uses proprietary algorithms and machine learning to forecast future sales and provide marketers with better insights, improved marketing ROI and increased sales. To learn more, visit www.engagementlabs.com / www.totalsocial.com.
About Engagement Labs
Engagement Labs (TSXV: EL) (OTCQB: ELBSF) is an industry-leading data and analytics firm that focuses on the entire social ecosystem and its impact on businesses. Engagement Labs’ TotalSocial platform provides brands with unique online (social media) and offline (word of mouth) insights, and predictive analytics achieved through machine learning, to reveal the social metrics and insights that will increase marketing ROI and top line revenue. TotalSocial, which tracks 500 brands, is the only platform that provides marketers with proprietary brand data, industry and competitive intelligence and in-depth analysis of what drives performance and how to improve, while tracking KPI’s and goals.
To learn more visit www.engagementlabs.com / www.totalsocial.com.
Disclaimer in regards to Forward-looking Statements
Certain statements included herein constitute “forward-looking statements” within the meaning of applicable securities laws. Forward-looking statements are necessarily based upon a number of estimates and assumptions that, while considered reasonable by management at this time, are inherently subject to significant business, economic and competitive uncertainties and contingencies. Investors are cautioned not to put undue reliance on forward-looking statements. Except as required by law, Engagement Labs does not intend, and undertakes no obligation, to update any forward-looking statements to reflect, in particular, new information or future events.
Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.
For media inquiries please contact:
Kate Tumino / Amrita Singh
KCSA Strategic Communications
ktumino@kcsa.com / asingh@kcsa.com
212-896-1252 / 212-896-1207
Ed Keller, CEO
Engagement Labs
ed.keller@engagementlabs.com
732-846-6800
Engagement Labs Continues to Pioneer Innovations in the Marketing and Social Media Analytics Sector; Announces New AI-based Diagnostics for TotalSocial
TotalSocial® Now Provides Brands with Faster, More Powerful Data and Analytics to Improve Marketing ROI and Boost Consumer Sales
Montreal, QC/New Brunswick, NJ (May 3, 2018) — Engagement Labs Inc. (TSX VENTURE: EL) (OTCQB: ELBSF) today announced a powerful new enhancement to TotalSocial®, which deploys artificial intelligence (AI) and machine learning to enable clients to more quickly and accurately plan growth strategies based on unique social data and analytics. The newest release is part of Engagement Labs’ ongoing commitment to innovation. The technology update helps clients grow revenues and marketing ROI by tapping into the social trends, both online and offline, that can help them win in today’s dynamic marketplace. In January, the company announced it was deploying AI to drive predictive analytics through the development of proprietary algorithms which rapidly build hundreds of predictive models using more than 100 variables in millions of possible combinations to identify the factors that generate sales and drive other key performance indicators for brands. With today’s announcement, TotalSocial now deploys AI to provide new, powerful automation tools that identify unexpected variations in brand performance and diagnose the underlying factors for these changes. For example, the AI system recognizes when an unexpected drop in sentiment occurs and sends an immediate alert. Diagnostics are run to identify the root cause as well as the appropriate course of action. This is all done in real time and empowers marketers with cutting-edge tools leading to instant detection of changes in trends and rapid optimization strategies to maximize ROI. “Imagine that a Fortune 500 retailer is launching a new disruptive ad campaign to promote its spring attire. TotalSocial is used to monitor the success of its campaign each week,” said Engagement Labs’ VP of Analytics Rick Larkin, explaining how the new AI Diagnostics works. “By leveraging AI, TotalSocial now automatically builds thousands of models across all key metrics to identify true moments of lift and allow brands to optimize ROI.” “We are committed to delivering the data and analytics clients need in real time, so they can make fast, smart decisions to improve their business performance. AI Diagnostics for TotalSocial make our platform faster and better in uncovering not only what’s happening that’s having an impact on our clients’ business, but why and how to respond,” said Ed Keller, CEO of Engagement Labs. TotalSocial is a premier data and analytics platform that provides brands with unique insights, improved marketing ROI and strategies to grow revenue. Fueled by actionable offline and online data, TotalSocial is the only platform that encompasses and listens to the entire social ecosystem. With cutting-edge diagnostics, patent-pending predictive analytics and AI/machine learning, TotalSocial identifies business opportunities and provides clients with recommendations to grow revenue and a roadmap to achieve that growth. The TotalSocial platform continues to lead the market, adding AI and machine learning to an impressive list of firsts—including being the first and only platform to combine online and offline data, and the first and only with predictive analytics. The TotalSocial platform was awarded the “Best Practitioner Paper of 2017” by the Advertising Research Foundation and was lauded for its innovation regarding its approach towards data and analytics in the social ecosystem Engagement Labs continues to grow its roster of Fortune 500 brands from a range of sectors including financial services, telecom, media, sports, food, retail, beauty and software. About Engagement Labs Engagement Labs (TSXV: EL) (OTCQB: ELBSF) is an industry-leading data and analytics firm that focuses on the entire social ecosystem and its impact on businesses. Engagement Labs’ TotalSocial platform provides brands with unique online (social media) and offline (word of mouth) insights, and predictive analytics achieved through machine learning, to reveal the social metrics and insights that will increase marketing ROI and top line revenue. TotalSocial, which tracks 500 brands, is the only platform that provides marketers with proprietary brand data, industry and competitive intelligence and in-depth analysis of what drives performance and how to improve, while tracking KPI’s and goals. To learn more, visit www.engagementlabs.com / www.totalsocial.com. Disclaimer in regard to Forward-looking Statements Certain statements included herein constitute “forward-looking statements” within the meaning of applicable securities laws. Forward-looking statements are necessarily based upon a number of estimates and assumptions that, while considered reasonable by management at this time, are inherently subject to significant business, economic and competitive uncertainties and contingencies. Investors are cautioned not to put undue reliance on forward-looking statements. Except as required by law, Engagement Labs does not intend, and undertakes no obligation, to update any forward-looking statements to reflect, in particular, new information or future events. Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release. For media inquiries please contact: Kate Tumino / Amrita Singh KCSA Strategic Communications ktumino@kcsa.com / asingh@kcsa.com 212-896-1252 / 212-896-1207 Ed Keller, CEO Engagement Labs ed.keller@engagementlabs.com 732-846-6800Engagement Labs Provides Preliminary Q1 2018 Results and Releases FY 2017 Audited Results
- 24% year-over-year revenue growth for Q1 2018
- Gross margin improves from 36% to 48% for Q1 2018
Engagement Labs’ TotalSocial® Platform Surpasses $7M in Sales After Only 18 Months in Market
Fortune 500 Companies in Nine Different Industries Benefit from the Proprietary, AI-Driven Technology
Montreal, QC/New Brunswick, NJ – (April 26, 2018) – Engagement Labs (TSX VENTURE: EL) (OTCQB: ELBSF) successfully launched its TotalSocial® data and analytics platform in the Fall 2016. Over the last 18 months, the platform has exceeded expectations achieving more than CAD $7.3 million in contracts with a diverse group of Fortune 500 companies and brands, proving the broad appeal of TotalSocial. Clients have been signed across nine verticals, including beauty, dining, financial services, health and nutrition, media, retail, telecom, software and sports.
“I am very encouraged by the fact that industry leading brands are gaining a marketing and analytics advantage by utilizing our TotalSocial platform,” says Ed Keller, CEO of Engagement Labs. “Further, the range of verticals is an indication of the wide appeal of TotalSocial, providing the opportunity to grow within sectors where the Company already has clients, as well as through new verticals that continue to open up.”
The first TotalSocial client, a major global beauty brand, signed a new 2018 contract valued at USD $700,000 (CAD $875,000), the biggest contract since Engagement Labs launched TotalSocial. Engagement Labs works with the client to provide continuous scoring and diagnostics for marketing and social media campaigns in 10 markets around the world including in Europe, Latin America and Asia.
In addition to securing new clients, the Company is pursuing a growth strategy offering upsell opportunities to existing clients. The strategy proved successful in Q1 of 2018 with several contract expansions
“Retaining and growing our client base is a main focus for 2018,” says Steven Brown, President and Chief Revenue Officer of Engagement Labs, who’s hiring in December 2017 is a key element in the company’s investment in growth. “As one example, we recently announced that a major telecom client made a long-term commitment in 2018 and increased its annual spending with us by 100 percent. Having experienced the value we bring and uncovering the predictive nature of our data, they expanded their relationship with us to include a second major national brand.”
TotalSocial is the only platform that combines online data about brand conversations that take place via social media, with offline conversation data. The platform has a proprietary 10-year database of offline conversation built by Engagement Labs, the only such source of offline data about brands. These data sets feed the company’s predictive analytics engine, which uses proprietary algorithms and Artificial Intelligence/machine learning to forecast future sales and provide marketers with better insights, improved marketing ROI and increased sales.
The TotalSocial platform has been considerably enhanced since its initial launch and in January of this year the Company announced the release of TotalSocial version 3.0, which incorporates artificial intelligence (AI) and a machine learning engine designed to accelerate the identification of opportunities and strategies for marketers who seek to increase effectiveness and drive sales through social media and offline conversations. Proprietary algorithms, powered by this AI and machine learning capability rapidly build hundreds of predictive models using more than 100 variables in millions of possible combinations to identify the factors that predict sales and other key performance indicators for brands.
Not only has the marketing community validated the importance of TotalSocial, so have major players in the political community. Hillary Clinton, in her 2017 best-selling book, “What Happened,” cited TotalSocial analytics in explaining her election loss, writing, “Researchers who track what consumers are talking about, essentially a word of mouth index, found a ‘sudden change,’ with a 17-point drop in net sentiment for me, and an 11-point rise for Trump. According to Brad Fay of Engagement Labs, which applies well-established consumer research techniques to study elections….’”
“I am quite pleased with our progress since the launch of TotalSocial, and these are just a few of the accomplishments and milestones achieved,” said Ed Keller, CEO of Engagement Labs. “We look forward to keeping our investors updated with continued progress and success during 2018 and beyond.”
About Engagement Labs
Engagement Labs (TSXV: EL) (OTCQB: ELBSF) is an industry-leading data and analytics firm that focuses on the entire social ecosystem and its impact on businesses. Engagement Labs’ TotalSocial platform provides brands with unique online (social media) and offline (word of mouth) insights, and predictive analytics achieved through machine learning, to reveal the social metrics and insights that will increase marketing ROI and top line revenue. TotalSocial, which tracks 500 brands, is the only platform that provides marketers with proprietary brand data, industry and competitive intelligence and in-depth analysis of what drives performance and how to improve, while tracking KPI’s and goals.
To learn more visit www.engagementlabs.com / www.totalsocial.com.
Disclaimer in regards to Forward-looking Statements
Certain statements included herein constitute “forward-looking statements” within the meaning of applicable securities laws. Forward-looking statements are necessarily based upon a number of estimates and assumptions that, while considered reasonable by management at this time, are inherently subject to significant business, economic and competitive uncertainties and contingencies. Investors are cautioned not to put undue reliance on forward-looking statements. Except as required by law, Engagement Labs does not intend, and undertakes no obligation, to update any forward-looking statements to reflect, in particular, new information or future events.
Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.
For media inquiries please contact:
Kate Tumino / Amrita Singh
KCSA Strategic Communications
ktumino@kcsa.com / asingh@kcsa.com
212-896-1252 / 212-896-1207
Ed Keller, CEO
Engagement Labs
ed.keller@engagementlabs.com
732-846-6800
Engagement Labs Announces Trading on the OTCQB
Company to trade under ELBSF on US Exchange
Montreal, QC/New Brunswick, NJ – (March 8, 2018) – Engagement Labs (TSX VENTURE: EL) (OTCQB: ELBSF) is pleased to announce that its common shares will commence trading on the OTCQB® Venture Market in the United States under the symbol “ELBSF” on March 8, 2018.
“Admission to the OTCQB market is part of the company’s strategy to serve the U.S. market, which has become increasingly important since the launch of our TotalSocial® data and analytics platform and because of a growing investor base in the U.S.,” said Ed Keller, CEO of Engagement Labs. “The OTCQB provides us with a trading platform for current and future American investors as well as a means of increasing our international visibility.”
The OTCQB Venture Market is for early-stage and developing U.S. and international companies. It provides more efficient access to U.S. investors, helping Canadian companies to build shareholder value with a goal of enhancing liquidity and share valuation. Through trading on the OTCQB, companies can engage a far greater network of U.S. investor, data distributors and media partners, ensuring U.S. investors have access to the same high-quality information that is available to investors in Canada, but through U.S. platforms and portals used to conduct research. To be eligible, companies must be current in their financial reporting, pass a minimum bid price test and undergo an annual company verification and management certification process. The OTCQB quality standards provide a strong baseline of transparency, as well as the technology and regulation to improve the information and trading experience for investors.
Engagement Labs will continue to trade on the TSX Venture Exchange (TSX-V) under its existing symbol “EL.”
About Engagement Labs
Engagement Labs (TSXV: EL) (OTCQB: ELBSF) is an industry-leading data and analytics firm that focuses on the entire social ecosystem and its impact on businesses. Engagement Labs’ TotalSocial platform provides brands with unique online (social media) and offline (word of mouth) insights, and predictive analytics achieved through machine learning, to reveal the social metrics and insights that will increase marketing ROI and top line revenue. TotalSocial, which tracks 500 brands, is the only platform that provides marketers with proprietary brand data, industry and competitive intelligence and in-depth analysis of what drives performance and how to improve, while tracking KPI’s and goals.
To learn more visit www.engagementlabs.com / www.totalsocial.com.
Disclaimer in regards to Forward-looking Statements
Certain statements included herein constitute “forward-looking statements” within the meaning of applicable securities laws. Forward-looking statements are necessarily based upon a number of estimates and assumptions that, while considered reasonable by management at this time, are inherently subject to significant business, economic and competitive uncertainties and contingencies. Investors are cautioned not to put undue reliance on forward-looking statements. Except as required by law, Engagement Labs does not intend, and undertakes no obligation, to update any forward-looking statements to reflect, in particular, new information or future events.
Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.
For media inquiries please contact:
Kate Tumino / Amrita Singh
KCSA Strategic Communications
ktumino@kcsa.com / asingh@kcsa.com
212-896-1252 / 212-896-1207
Ed Keller, CEO
Engagement Labs
ed.keller@engagementlabs.com
732-846-6800
Fortune 500 Retailer Selects Engagement Labs’ TotalSocial® Data and Analytics Platform
Deal Opens Up New Vertical for the Company
Montreal, QC/New Brunswick, NJ – (February 28, 2018) –Engagement Labs (TSX VENTURE: EL) announced today it has expanded its roster of TotalSocial® clients into a new vertical by signing its first-ever agreement with a leading U.S.-based Fortune 500 retailer. The contract amount is CAD $152,200 (USD $120,000) per year for three years. “A powerful part of our TotalSocial platform is the range of brands we have data and analytics for across multiple verticals. We are very pleased to have signed an industry-leading retail client to our client roster and are pleased to have them join the other leading Fortune 500 brands we work with, who also see the value in understanding the social landscape both online and offline, and activating strategies to grow their business based on our unique platform,” said Ed Keller, CEO of Engagement Labs. Steven Brown, Engagement Labs’ President and Chief Revenue Officer added, “This is a challenging time for the retail industry. TotalSocial is a comprehensive tool that can empower companies to compete and innovate within the retail space. Engagement Labs is tasked with providing data and analytics, not only for the retailer and its competitive set, but also to inform them about the brands that they sell both in-store and online.” TotalSocial is a patent pending data and analytics platform, uniquely providing brands and companies with a comprehensive view of the social ecosystem and its impact on their business. Engagement Labs continues to grow its roster of Fortune 500 brands in a range of sectors including: financial services, telecom, media, sports, food, beauty, software and retail. TotalSocial is the only platform that combines online data about brand conversations that take place via social media, with offline conversation data. The platform has a proprietary 10-year database of offline conversation built by Engagement Labs, the only such source of offline data about brands. These data sets feed the company’s predictive analytics engine, which uses proprietary algorithms and machine learning to forecast future sales and provide marketers with better insights, improved marketing ROI and increased sales. To learn more, visit www.engagementlabs.com / www.totalsocial.com. About Engagement Labs Engagement Labs (TSXV: EL) provides the world’s leading brands with a unique and powerful way to drive sales and improve marketing ROI. Our TotalSocial® technology combines social media listening metrics and with the world’s only ongoing measure of offline word of mouth into a single dashboard, to allow marketers the ability to measure performance, diagnose areas of weakness and opportunity, and identify specific strategies and tactics to increase sales and improve marketing ROI. Our proprietary predictive analytics tie TotalSocial metrics to critical business outcomes. Engagement Labs has offices in the US, the UK and Canada. Disclaimer in regards to Forward-looking Statements Certain statements included herein constitute “forward-looking statements” within the meaning of applicable securities laws. Forward-looking statements are necessarily based upon a number of estimates and assumptions that, while considered reasonable by management at this time, are inherently subject to significant business, economic and competitive uncertainties and contingencies. Investors are cautioned not to put undue reliance on forward-looking statements. Except as required by law, Engagement Labs does not intend, and undertakes no obligation, to update any forward-looking statements to reflect, in particular, new information or future events. Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release. For media inquiries please contact: Kate Tumino / Amrita Singh KCSA Strategic Communications ktumino@kcsa.com / asingh@kcsa.com 212-896-1252 / 212-896-1207 Ed Keller, CEO Engagement Labs ed.keller@engagementlabs.com 732-846-6800