Travel Pulse – How Do Top Hotel Brands Rank on Social Media, Offline?

Published by Engagement Labs on March 10, 2016

March 10, 2016
by Patrick Clarke, Travel Pulse

How Do Top Hotel Brands Rank on Social Media, Offline?Photo courtesy of Thinkstock

Hilton Worldwide is making its mark when it comes to social media and word-of-mouth performance.

According to the latest U.S. hotel rankings from Engagement Labs, Hilton’s flagship brand, Hilton Hotels & Resorts, ranks first in both Instagram and offline word of mouth performance.

What’s more, the company’s luxury brand, Waldorf Astoria, ranks No. 1 in Facebook performance, while Marriott International’s Ritz-Carlton finished tops among all U.S. hotel brands on Twitter.

Original article here.