There is perhaps nothing more important in marketing than what consumers say about
your brand when talking to their friends, family and co-workers. These conversations
drive awareness, consideration, brand equity, sales, and customer loyalty.
TotalSocial provides the most comprehensive view of this conversation by bringing together
online social media listening with comprehensive offline word-of-mouth conversation
analytics and creating a single performance score. See TotalSocial in action below.
- Download our complimentary e-book
“Social Misfits: Brands That Have a Split Personality, in Social Media vs. IRL”
to discover the benefits and
risks of being a Social Misfit.
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An industry first: measuring online and offline conversations
Conversations drive up to 25% of all consumer sales but only 1/3 of that comes from online activity. The TotalSocial score is an industry first, bringing together all conversations into a suite of metrics that can be leveraged to tap into the power of consumer conversation to drive business results.
Gain a deeper understanding of performance
TotalSocial scores are available by brand, category, or custom competitive set. View your industry in a whole new way with a single integrated dashboard that monitors performance, predicts future growth and delivers insights that drive business results.
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