- Make Every Conversation Count – Online and Offline
See how TotalSocial® can maximize your marketing ROI by looking at both online and offline influence analytics.
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- Listen to what Avon’s CEO says about word of mouth marketing
Avon Products’ CEO recently spoke to investors about the strength of her company’s social influence performance in their key markets around the world. We are proud to be Avon’s data and analytics partner. Listen to what she said.
- Download our complimentary
“Lessons from the Leaders of Social Influence- Brands that Crush their Category and Have Consumers Talking” to discover the patterns and winning formula for social influence success.
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There is perhaps nothing more important in marketing than what consumers say about
your brand when talking to their friends, family and co-workers. These conversations
drive awareness, consideration, brand equity, sales, and customer loyalty.
TotalSocial® provides the most comprehensive view of this conversation by bringing together
online social media listening with comprehensive offline word-of-mouth conversation
analytics and creating a single performance score. See TotalSocial® in action below.
An industry first: measuring online and offline conversations
Conversations drive up to 25% of all consumer sales but only 1/3 of that comes from online activity. The TotalSocial® score is an industry first, bringing together all conversations into a suite of metrics that can be leveraged to tap into the power of consumer conversation to drive business results.
Gain a deeper understanding of performance
TotalSocial® scores are available by brand, category, or custom competitive set. View your industry in a whole new way with a single integrated dashboard that monitors performance, predicts future growth and delivers insights that drive business results.
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